Background
In October 2025, the panel discussion of the Startup China Intelligence Summit for New Energy conducted an in-depth discussion themed "Logical Reconstruction of Cost Utilization and Value Fission in the New Energy Industry".
Chen Jian, Executive Director of AdvanSol, combined corporate practices to share the strategic trade-offs and innovation paths for startups amid limited resources.
Technological Breakthrough:How Innovation Undertakes Dual Roles
In recent years, the industry has seen endless hotspots, but practical dilemmas are equally evident: technological innovation that fails to form large-scale applications easily becomes a "conceptual dividend"; while purely pursuing cost reduction may weaken long-term competitiveness and trap companies in a vicious cycle of price wars. Against this backdrop, Chen Jian put forward a unique perspective: "Technology should not merely be the endpoint of breakthroughs, but rather the starting point for the continuous growth of systematic value."
Chen Jian believes that a genuine technological breakthrough lies not in "doing something new", but in "doing something deeply". Technological innovation should undertake two roles simultaneously:
1、As a driving engine for system efficiency: Achieving refined optimization on the power generation side through module-level intelligent control and data-driven management.
2、As a force for reconstructing the value chain: Expanding innovation from single hardware performance to multiple dimensions including system collaboration, intelligent operation and maintenance, and data value-added services.
A true technological breakthrough is not about overcoming single-point bottlenecks, but about building a sustainable innovation structure. When modules, systems, and strategies form a closed loop, technology not only underpins the safety bottom line but also drives value fission. AdvanSol's practices demonstrate a closed-loop innovation path from modules to systems and from hardware to algorithms, providing a replicable practical model for PV and energy storage enterprises to implement innovation and achieve industrialization.
Strategic Balance:From Cost Reduction to Value Reconstruction
As PV module prices drop below RMB 0.8 per watt and energy storage system costs decrease by over 20% annually, the industry logic is quietly shifting—from "cost competition" to "value reconstruction". AdvanSol shared its insights and approaches at the panel discussion. Chen Jian pointed out that AdvanSol has always adhered to "adding value through technology rather than cutting prices". While the industry generally falls into the cycle of "cost subtraction", AdvanSol has built a growth path of "value increment" through technological innovation, intelligent systems, and globalization strategies.
Chen Jian emphasized that cost reduction and efficiency improvement should not merely involve compressing costs, but rather creating new value growth space through "technology addition"—enabling customers to achieve a true optimal balance among energy efficiency, safety, and returns. When enterprises can form closed-loop innovation among technology, systems, and markets, cost pressure can be transformed into efficiency-driven momentum, and competitive dilemmas can become starting points for innovation.
AdvanSol's practices demonstrate a practical path from "module intelligence" to "system intelligence", and also illustrate how to achieve long-term sustainable growth for enterprises through the dual-drive of technology and strategy in the era of PV-storage integration. This logic is not only the foundation of AdvanSol's development but also represents the future growth direction of the new energy industry—with innovation as the core and intelligence as the wings, creating a new landscape of genuine value through rational growth.
Rational Innovation:Rejecting Apathy to Activate Industrial Growth
This panel discussion was not only an ideological resonance about the future of new energy but also an in-depth exploration of "innovation boundaries and industrial patterns". As advocated by Startup China:
"Reject apathy, do not blindly follow price trends, and do not stop at the low ebb of costs."
In the future, Startup China will continue to collaborate with industry pioneers such as AdvanSol to jointly promote the two-way leap of technological innovation and value reconstruction, enabling China's new energy sector to move forward with a more determined stance.
Conclusion
AdvanSol deeply engages in the PV and energy storage sectors, starting with module-level PV regulation and control to build the industry's most comprehensive module-level product portfolio, including rapid shutdown devices, monitoring shutdown devices, full-function optimizers, the industry's first third-generation intelligent micro-string inverter system, and the next-generation Smart-DC DC-coupled PV-storage solution. All products have obtained international authoritative certifications such as UL1741 and UL3741, and are sold worldwide due to their excellent quality and safety performance.